Mass Email ALL Lists and Approval Process

August 20, 2015

When the University made the switch to Salesforce Marketing Cloud (ExactTarget) for our mass email tool, a change was made in the process for sending messages to include what we're call ALL lists—all students, all staff, all faculty, and so forth.

Ability and required approval to send to these lists varies by campus. For the Twin Cities, a core group of central administrative units have permission to access and send to these lists. You'll find a list of the TC units with their key contacts, as well as a list of system campus listservs, on the Internal Mass Email Guidelines, Requirements, and List Use page on the Our Brand website.