Lights, Camera, Action!

May 22, 2017

U of M experts can easily be available for national media interviews by using our ReadyCam® broadcast studio located in the basement of Morrill Hall. The broadcast studio enables our experts to appear on live TV at a moments notice without traveling to a network studio.

The broadcast studio is soundproof and equipped with broadcast lighting, seating, fiber optic and satellite capabilities, a robotic camera, and an electronic backdrop with a selection of U of M images. It is remotely controlled by professionals who coordinate all technological aspects of the live shot.

If your faculty is contacted to do a broadcast interview, they should refer the producer to University Public Relations at 612-624-5551 or to make arrangements. Faculty should arrive at the broadcast studio 20 minutes prior to the interview. Upon arrival, all the faculty member has to do is sit down, attach the microphone and earpiece, and smile for the camera.

The broadcast studio is a valuable asset to increasing U of M's visibility and reputation. It reduces barrier for news outlets to conduct live interviews from the Twin Cities campus and opens the door for increased national media coverage.

We encourage you to share this information with your administrators and faculty. If they would like a tour of the broadcast studio, please let the University Public Relations team know. Staff is happy to show them the space and technology.

Questions? Feel free reach out University Public Relations at 612-624-5551 or