Communication Blog

Why Your Zoom Background Matters

January 24, 2022
A recent study from Klick Applied Sciences found that changing a Zoom background to a nature-related image may be all it takes to sharpen focus, enhance creativity and even increase overall psychological well-being.
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Tips to Examine How Diversity is Used in Your Communications

January 10, 2022
Check out these tips to ensure your communications include DE&I best practices.
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When You're the Emcee

January 4, 2022
If you’re ever asked to introduce the honoree(s) or speaker(s) at an in-person event—and wonder how to up your chances of eliciting hearty applause—here are some guidelines.

How to Write an Op-Ed

December 6, 2021
Help your Op-Ed submission stand out with our expert tips.
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Hot-Button Issues: How Will Your Organization Respond?

November 22, 2021
A new report offers communicators guidance to ensure their organization’s position is understood and trusted when taking a stance on an issue.
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Tips for Interviewing: Getting at Emotion

November 11, 2021
A compelling story may hang on a great interview—especially if the story is a profile or longer feature. As you're interviewing a subject, consider questions that get at the feelings behind the facts.
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Killer Analytics: Analyzing Website Performance

November 1, 2021
In the fourth and final post of the Killer Analytics series, learn about analyzing your website's performance data.
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Building the Perfect Media List: What’s Your Number?

October 25, 2021
Are you looking to get your news release or media pitch in front of the right outlets? University of Minnesota experts weigh in on crafting the perfect pitch.
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Killer Analytics: Focusing on Metrics

October 4, 2021
In part 3 of the Killer Analytics series learn about matching your metrics to your goals.
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How to Identify and Avoid Ableist, Exclusive Language

September 23, 2021
Learn how to write about people with disabilities including using inclusive language.
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