Driven to Discover Campaigns
We celebrate Driven to Discover in our annual marketing campaigns. These are aimed at building widespread support for the University of Minnesota. While each campaign has its own distinctive look, they all reinforce our brand by showcasing our identity, values, and work to the public.
2008—We are All Search Engines
2009—The Search Continues
2011—Discover & Discover & Discover
2012—Discovery Illuminates Everyone
2013—Discovery Illuminates Everyone
2014—The Future is Being Made in Minnesota
2015—Ours is a world of challenge and possibility. And we are the driven.
2016—Together we're solving the world's biggest challenges.