Participants who watch the three introductory videos and attend at least five in-person workshops can receive a certificate, showcasing a commitment to reinforcing the University’s brand standards, mission, and values. This training course will:
- align communications best practices from professionals across the University system
- provide participants with a network of communicators and resources to enhance internal and external marketing and communications work
- deepen participant knowledge of the how and why of University communications practices
This training is free for all U of M employees who perform communications roles, whether as a primary function of your job or as secondary assigned duties, on all five system campuses, either in-person or through remote access.