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Marketing and Branding

Scope of Work

In our work to raise the profile of the University locally, nationally, and internationally, the Marketing unit focuses on marketing and communications projects that shine a light on the great minds and amazing discoveries that solve the big challenges of our state and world.

Services

The team's services are focused on projects for the common good. These services generally include:

  • strategic marketing and communications counsel
  • digital and social media strategy and planning
  • creative services for projects that promote the President’s priorities and broader U-wide initiatives,

Examples include:

  • brand identity systems
  • overall brand guidance
  • marketing and communications best practices
  • legislative communications
  • safety communications

Team Members

Ann Aronson

Chief Marketing Officer

Laura Johnson

Director of Account Services

Sara Froehlich

Director of Digital Communications

Eric Meyer

Director of Measurement & Analytics

Adam Hammer

Director of Creative Services

Account Services

Staff

Nancy Bertino
Digital Strategist
Jason Kaiser
Marketing Strategist
Jacob Spaulding
Marketing Strategist
Kelly Voigt
Senior Marketing Strategist
Shari White
Digital Strategist

Creative Services

Staff

Brian Carnell
Video Producer
Katie Gallagher
Graphic/Multimedia Designer
Eric Miller
Photographer
Rick Moore
Writer/Editor
Deane Morrison
Writer/Editor
Adam Overland
Principal Editor/Writer
Ashley Piediscalzi
Principal Multimedia Designer
Ranja Sem
Principal Multimedia Designer

Digital Communications

Staff

Brandt Hinterberg
Web Developer
Frank Nelson
Web Developer
Dimitri Tadege
Technical Team Lead

Brand Request

Submit your logos and branding, photos and videos, or donation request

Project Request

Submit your project request

Story Submission

Share your ideas for stories to be featured on the umn.edu website.