Communication Blog

A creative brief is more than just a project outline—it’s a tool that can unlock the creative process, align team understanding, and serve as a touchpoint for future projects. 

Learn how to address information overload, low employee engagement, and more.

With the Department of Justice issuing a new digital accessibility rule under Title II of the Americans with Disabilities Act, it is a great time to learn (or re-learn) the basics of accessibility.

Editoria11y Accessibility Checker module is built to embed directly into Drupal, so content creators can learn to write meaningful links, image alternative text, and logical heading structures.

The Minnesota Star Tribune’s ambitious rebranding presents an opportunity for communicators to think about statewide identity and messaging across communities.

Learn why UTMs are important and best practices for building your tracking code.

Learn how to adhere to the new ADA Title II rule changes to meet the compliance deadline.

Apply these prompting tips to get the content you want from generative AI. 

Explore insights on the University of Minnesota's newest social platform, Threads.

Learn when to add an apostrophe with or without an “s” particularly for tricky words like names ending in “s” or “z.”