Resources
To assist in your efforts to represent and promote the university, we’ve created a list of resources available to you. Search term(s) results will include blog posts and communication resources. Search by keyword, category, tag, or any combination of the three to narrow your results.
How to Identify and Avoid Ableist, Exclusive Language
Learn how to write about people with disabilities including using inclusive language.
How to leverage storytelling in your writing about research
Learn expert tips for crafting a relatable, compelling narrative around your research stories.
How to nurture your website content for continued growth
Content maintenance plans are an essential part of every good website. This is the first in our series guiding you with creating a content maintenance plan.
How to solve the top five internal communication challenges
Learn how to address information overload, low employee engagement, and more.
How to use bridging phrases like a pro
Expert tips to use bridging phrases in your next media interview.
How to Write an Op-Ed
Help your Op-Ed submission stand out with our expert tips.
I migrated to GA4, now what?
Discover the next three steps to complete after you have added Google Analytics 4 (GA4) tracking to your website(s).
Improve SEO performance by optimizing for search intent
Learn how to write relevant content that resonates with your audience.
Improving Media Relations Strategies in 2022
A new report on the state of journalism in 2022 detailing reporter trends in social media, public relations preferences, and news gathering strategies was recently released by the media database organization, Muck Rack.
Improving Your Website Through Intuitive Navigation
Learn how card sorting and tree testing can help people find what they need on your website.
Increasing the Female Perspective in News
Highlights from the International Women’s Media Foundation report.
Influence Positive Workplace Culture
We originally posted these tips a year ago, when we were first working from home in the early days of the pandemic, and they're still relevant today.
Inside Higher Ed's The Academic Minute
The Academic Minute can be a good way for faculty to raise awareness about their research and expertise.
Insights into COVID-19 News Habits
A report looks at how people accessed news and information about COVID-19 early in the pandemic.
Internal Communication: The hidden gem
Use this list to inspire your internal communications practices.
Internal Communications’ 2024 in/out list
Read the six items on the Twin Cities Internal Communications team's in/out list.
Journalists Discuss Covering COVID-19 in Rural America
National journalists gather to discuss the impact of COVID-19 on small towns and rural areas.
Journalists Seek Video Interviews Now More than Ever
Make your experts available for media interviews with video.
Journalists Weigh in on This Year’s Media Landscape
Understand how journalists respond to your outreach.
Keep Your Remote Meetings Engaging
Tips on maintaining frequent and interesting virtual meetings.