Resources
To assist in your efforts to represent and promote the university, we’ve created a list of resources available to you. Search term(s) results will include blog posts and communication resources. Search by keyword, category, tag, or any combination of the three to narrow your results.
Keeping Internal Communications in the Spotlight
Internal communications showed its value over the last year; let's keep that going.
Killer Analytics: Analyzing Website Performance
In the fourth and final post of the Killer Analytics series, learn about analyzing your website's performance data.
Killer Analytics: Focus on Goals and Audience
In part 2 of the Killer Analytics series, learn more about easily fine-tuning your goals and audiences for your webpages.
Killer Analytics: Focusing on Metrics
In part 3 of the Killer Analytics series learn about matching your metrics to your goals.
Killer Analytics: How to Use Analytics to Improve Your Website Performance
You know about Google Analytics’ pageviews, users, sessions, etc., but how do you use that knowledge to create a useful analysis of your website? Learn about the 4 phases of analyzing your website's performance.
Know your COVID-19 Terminology
Understand the terms used by University and state officials when describing COVID-19.
Majority Follows COVID-19 News; Public Health Organizations, Officials Among Major Sources
A new study reveals where Americans look for COVD-19 news.
Marking the Pandemic Year
Start thinking now about how you can share the story of your department or college's resilience during this year.
Maximizing your voice: Tips for communicators from the world of radio
Whether you're appearing on a podcast or giving a live presentation, vocal exercises and environmental factors can help you deliver your message.
May 16 - Global Accessibility Awareness Day
Engage in conversation, thinking, and learning about access and inclusion at this free online event.
Media Coverage’s Added Value: Boosting Online Presence
Media coverage can help boost SEO.
Media Relations During a Pandemic
We’re more than a year into the pandemic, and much has changed across the media landscape. Let’s dive in.
Mid-pandemic, U of M Research Guided Changes to Make Classrooms Safer
Recently, we asked you to share your stories that archive and acknowledge the pandemic one-year mark. We're highlighting one by OVPR's Inquiry that discusses how University research helped shape classroom safety.
More Research Recommended to Improve Science Communication
Report identifies areas where research is needed to better communicate basic science.
Motion Accessibility
It’s a common misunderstanding that inclusive design and accessibility can only come at the cost of design details like motion. But that isn’t really the case. You can be creative without sacrificing accessibility. How we approach motion in a responsible way is the key factor.
New Report Analyzes Media Consumption in the U.S.
New report analyzes U.S. media consumption habits by demographic age groups.
New Report Shares Tips for Effective COVID-19 Messaging
This week, the Center for Infectious Disease Research and Policy at the University of Minnesota released its second report in a series surrounding the ongoing coronavirus pandemic.
New twin-cities.umn.edu Website Launched
The University of Minnesota has launched a new and reimagined twin-cities.umn.edu, the homesite for the Twin Cities campus.
News Consumption Across Social Media in 2021
A new report from Pew Research Center shows U.S. media consumption habits in 2021 and a breakdown of demographics across social media channels.
Newsletter best practices (reposted from archive)
When you send an email newsletter, you have a second or two to grab your readers’ attention before they scroll past it or, even worse, hit "delete." Check out the following best practices to help your newsletters get noticed.