Guideline

Layouts and Multi-send are now available for University Gmail. See our recommendations for using them.

We offer considerations when commenting locally about high-profile incidents that happen off campus and may affect members of our community. 

Google Analytics will automatically transition your Universal Analytics properties to GA4 properties in March 2023 unless you opt out of the automatic transition. Follow these steps to opt out before then.

University Relations adapted the University Services monthly message to an Axios-style format using Smart Brevity to improve open and click rates.

General brand guidelines for Driven by UMN Discovery marks for University of Minnesota Technology Commercialization.

Learn what student and employee information is considered public vs. private according to state and federal laws along with best practices in communicating to students, faculty, and staff while respecting privacy laws.

Find tips for effective and considerate communication when handling questions, criticism, or protests in response to freedom of expression.

Planning to capture photos or video for use in your communications? Here's some guidance for what to consider and how and when to use releases.

University marks and campaign graphics must use official colors or black-and-white, and maroon and gold must be prominent in all designs for print or the web.

There are a number of required web header and footer requirements that need to be met to ensure your website meets University brand guidelines. Explore the resources provided to ensure your website meets brand standards.