Guideline

University Relations adapted the University Services monthly message to an Axios-style format using Smart Brevity to improve open and click rates.

General brand guidelines for Driven by UMN Discovery marks for University of Minnesota Technology Commercialization.

Learn what student and employee information is considered public vs. private according to state and federal laws along with best practices in communicating to students, faculty, and staff while respecting privacy laws.

Find tips for effective and considerate communication when handling questions, criticism, or protests in response to freedom of expression.

Planning to capture photos or video for use in your communications? Here's some guidance for what to consider and how and when to use releases.

University marks and campaign graphics must use official colors or black-and-white, and maroon and gold must be prominent in all designs for print or the web.

There are a number of required web header and footer requirements that need to be met to ensure your website meets University brand guidelines. Explore the resources provided to ensure your website meets brand standards.

Help with configuring search on your site, search results can be from all campuses, from a specific campus, or from a specific site.

Requirements, both University and federal, to follow when sending mass emails within or outside the University.

Find the web standards and best practices you need to follow to comply with University standards for website and applications

The Block M is the University's approved favicon, which is an icon that serves as branding for your website.

When developing University of Minnesota mobile applications, branding can convey important information about the connection your application has to the University